The Chirurgische Innenstadtklinik Minden GmbH & Co. KG, consisting of the surgical clinic and the specialist practice for surgery, neurology, orthopaedics and trauma surgery, has stood for medical competence and first-class care in the district of Minden Lübbecke for more than 60 years.
The existing website was technically, visually and from a usability point of view outdated and outmoded. Current requirements due to different end devices could not be met.
What was needed was a well-structured website that was easy to use for patients and relatives. The focus in this project was not only on the high-quality internet presence but also on the target group-specific content. The aim was to address patients in a needs-oriented and personalised way in order to optimally present the extensive medical spectrum of the clinic and practice.
- Visually clearly separated presentation of both corporate divisions (practice & clinic), harmoniously combined on one website.
- Theme worlds with comprehensive information on the medical application areas
- Integration of a dynamic online form for digital appointment booking
Conceptual design and implementation of a tool that allows appointments to be requested online in compliance with the German Data Protection Act (DSGVO). The patient is informed of his or her preferred appointment time via his or her preferred return channel (telephone / message / e-mail). The implementation reduces the high volume of telephone calls and relieves the staff in patient reception.